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Criteria Brain

(previously Criteria Hub)

Mortgage Brain

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Simplify criteria sourcing

As customer circumstances change quickly and their cases become more complex, your job becomes more difficult and time-consuming. Criteria Brain leads the way with its simplicity, standardisation of terms, and its ability to quickly search up to six criteria at a time.

  • Its easy-to-use and intuitive interface helps you quickly and efficiently match the needs of your customers with those of the lenders, based on their criteria.
  • As an online solution, so you can use it anywhere.
  • Major lenders already live with more to follow in the coming months.

Transforming Mortgage Sourcing

Criteria Brain is integrated with online and offline mortgage sourcing systems, Sourcing Brain and MortgageBrain Classic. This, combined with Affordability Brain means you can combine the three main elements when sourcing the most appropriate mortgage, products available, criteria and affordability enabling advisers to consider all elements to best match a client's needs with Mortgage Brain's solutions.

Why Criteria Brain?

Simplify your criteria sourcing to save time on those more complex cases and spend more time advising your clients.

  • Match criteria from over 80 lenders for both residential and buy-to-let
  • Over 60,000 criteria to compare
  • Information updated directly by lenders
  • Ability to flag criteria that are critical or a deal breaker
  • 1,000s of additional criteria not found on lender websites
  • Standardised terms make it quick and simple for lenders to update their criteria

What our customers say:

"Today I had already sourced for a client as I knew the specific lender criteria on income types. However, I input the details on Affordability Hub to use the software as an experiment for the same client; if I had done this earlier in the day, I would've saved a lot of time, as the results confirmed my findings in just a few data input screens. This is without doubt, the best facility I have ever used."

Stuart Gardner, Sanderson Financial Ltd

"Brilliant! What a fantastic system, this will save hours per month and the report looks fantastic."

Simon Murby, Trafford Investments Ltd

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